Sinclair Broadcast Group Inc. is targeting sci-fi fans in its latest venture.
The Hunt Valley-based broadcasting giant is partnering with Metro-Goldwyn-Mayer (MGM) to develop a new 24/7 sci-fi cable network using over 1,500 hours of MGM content.
The sci-fi network is expected to debut in the fourth quarter across roughly 30 percent of the country. Sinclair (NASDAQ: SBGI) expects to ink more distribution deals prior to the network’s launch.
The deal with MGM marks the most recent in a series of partnerships and acquisitions for Sinclair, one of the nation’s largest broadcasting companies with 162 TV stations across 79 markets.
On Monday, the company announced a partnership with Tornante Co., owned by former Walt Disney Co. CEO Michael Eisner. The joint venture will work to create and distribute talk, game, court and comedy shows.
The sci-fi network is expected to debut at the end of this year across roughly 30 percent of the country, with the expectation that more distribution deals will form prior to the launch.